Sachin Tendulkar beats Mahatma

Finland's mobile handset maker Nokia has emerged as the most trusted brand in India ahead of homegrown Tata, while master blaster Sachin Tendulkar has been ranked ahead of Mahatma Gandhi by a survey.

The survey titled The Brand Trust Report, India Study 2011, released here today, puts Japan's Sony in the third position, ahead of Korean consumer electronics and appliances makers LG and Samsung that are ranked at number four and five, respectively.

Undertaken by Trust Research Advisory (TRA), the survey that also included personalities as brands, puts Sachin Tendulkar at 59th position overall while the Father of The Nation, Mahatma Gandhi occupies 232nd position while actor Aamir Khan is put at 242nd rank.

Surprisingly, Bollywood's legendary actor Amitabh Bachchan's name does not figure in the top 300 list.

The survey is based on responses and views on 16,000 brands from 2,310 participants across nine top cities in India.